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Join the Watch For Us effort

Watch For Us, NAPA’s public-facing work zone safety campaign, will kick into high gear this month as part of Distracted Driving Month and National Work Zone Awareness Week April 15-19.

The 2024 NWZAW theme is:

Work Zones are temporary. Actions behind the wheel can last forever.”

The American Traffic Safety Services Association (ATTSA), which leads the NWZAW efforts each spring, writes that 956 people died in work zones in 2021, citing National Highway Traffic Safety Administration (NHTSA) Fatality Analysis Reporting System data.

Launched in 2018, NAPA’S Watch For Us campaign began through efforts to educate the public on the dangers of distracted driving in roadway work zones. Over the years, NAPA has worked to connect the movement with partners across the road construction industry. Each year, the campaign is run in conjunction with National Work Zone Awareness Week (NWZAW) which in 2024 will be held April 15-19.

Nationwide events in 2024 include:
Monday, April 15 – Work Zone Safety Training Day
Tuesday, April 16 – Kickoff Event hosted by Maryland DOT
Wednesday, April 17 – Go Orange Day
Thursday, April 18 – Social Media Storm
Friday, April 19 – Moment of Silence

NAPA members are encouraged to combine Watch For Us guidance with resources within NAPA’s CrewSafety: Work Zone Training and The Roadway Safety Awareness Program to raise public awareness of the need for drivers to be alert in paving work zones.

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